Sappi Europe Announces Price Increase for Label Papers

Sappi Europe announced price increases of 8-10% for its Parade range of label papers, effective April 1, 2026. The adjustment applies to non-wet strength and wet strength wet glue label papers as well as self-adhesive face papers. After prolonged downward price pressure, market levels have become unsustainable amid ongoing cost escalations. The hike aims to re-establish viable pricing for long-term financial stability. Sappi Europe emphasizes commitment to product availability, quality, and service for printers, converters, and brand owners. The increase supports investments in production assets, product development, and supply reliability. Customers will receive individual notifications from the sales team regarding implementation details. Sappi operates eight mills and 12 sales offices across Europe, leading in woodfibre-based packaging and specialty papers.