WEPA and MPH1865 Plan Strategic Partnership to Expand French Away-From-Home Market Presence

PAPER INDUSTRY NEWS

Jino John

1/22/20261 min read

WEPA Hygieneprodukte GmbH and MPH1865 have announced plans to join forces, aiming to strengthen their combined presence in the French away-from-home (AFH) tissue market. This strategic partnership combines WEPA's extensive European production network and expertise in sustainable hygiene products with MPH1865's established distribution channels and market knowledge in France. The collaboration targets professional sectors including hospitality, healthcare, and commercial facilities, where demand for high-quality, eco-friendly tissue solutions continues to grow. Both companies share commitments to circular economy principles, using recycled fibers and minimizing environmental impact through efficient manufacturing processes. The partnership will leverage WEPA's mills in France, such as Bousbecque and Troyes, alongside MPH1865's customer relationships to offer enhanced product ranges, reliable supply, and tailored service. Implementation details, including equity arrangements and timelines, will follow regulatory approvals and final agreements. This move positions the partners to capture greater market share amid rising regulatory pressures for sustainable hygiene products in professional settings.